I used the same grid throughout each page, even though there are a different number of columns on each page. I used a baseline grid to create consistency across my design, this was incredibly helpful for all the elements of my design. I believe that the if the Griff Audit was designed with a grid, colors and iconography, it would the life of a Canisius student infintely easier and could potnetially even make the difference of how early students graduate. This project asaide, I usually end up organziing my classes into a color coordinated grid based list on paper each semester. The current Griff Audit is a terrible and confusing thing that causes me many headaches throughout the year. It is fun and eye catching and it will cause people to want to pick it up and further explore it. It is dramatically different from last year’s issue of the Quadrangle but that is not necessarily a bad thing. Being a perfectionist, I like things to be very exact and geometric and this maintains some aspects of that mindset while being organic and creative at the same time. I struggled with representing the aspect of “organized chaos” but I believe that I have created something that represents that notion it in my mind.
I believe that these colors are fun, energetic and strengthen the overall creative feel. These are pure colors in an almost triadic scheme, they are very vibrant and work well together. Then this immediately made me see a design with a CMYK color scheme. When I pictured the colors she was suggesting, I envisioned Pink, Blue and Yellow. I made the reference to primary shapes that we learn as children that are the building blocks of creativity. Though the shapes themselves are simple, they are designed in a way that suggests creativity. Though I used graphic shapes to compose my design, I believe that they suggest a creative feel that becomes organic and chaotic. Though the overall design of my Quadrangle book is very different from the illustration heavy examples we were given, I believe that it still represents the theme of the book. Since these are the art on their own, I believe that they didn’t need any distracting embellishment. Within the book, I used a thinner, handwriting font with a blocky, bold font to create contrast in the headlines. I found a very fun and decorative font for the cover, this font becomes a graphic element in itself. We were advised to use handlettered/ decorative typeefaces and colors that were bring but not neon. Trying to understand the vision for this year’s Quadrangle, I determined the theme to be “organized chaos” with an overall look that suggest creativity.
0 kommentar(er)
